Join the Hobby Lobby Team as a Digital Advertising Coordinator
We're excited to announce an exceptional career opportunity for a highly motivated and detail-oriented Digital Advertising Coordinator to join our team in Bridgeton, MO. As a leading privately-owned retail chain, Hobby Lobby is dedicated to providing a dynamic work environment that fosters growth, learning, and creativity. In this role, you will play a crucial part in supporting the execution of digital advertising campaigns that drive revenue and enhance our marketing efforts.
About Hobby Lobby
Hobby Lobby is a renowned retail chain that offers a wide range of products, including arts and crafts supplies, home decor, and seasonal items. With a strong commitment to customer satisfaction and a passion for creativity, we have established ourselves as a leader in the industry. Our company culture is built on the principles of respect, integrity, and teamwork, and we're dedicated to providing a work environment that is engaging, challenging, and rewarding.
Job Summary
We're seeking a talented Digital Advertising Coordinator to join our team in Bridgeton, MO. As a key member of our digital advertising team, you will be responsible for supporting the creation, optimization, and execution of digital advertising campaigns across various platforms, including paid social, paid search, shopping, and more. This is an excellent opportunity for a motivated and detail-oriented individual to grow their skills and contribute to the success of our marketing efforts.
Key Responsibilities
- Assist with paid digital media campaign execution, including paid social, paid search, shopping, discovery, video, and more.
- Review existing campaigns and analyze keywords, ad copy, bid strategies, and creative elements to identify opportunities for improvement.
- Develop new campaigns, manage automation, audience targeting, and stay up-to-date with in-market trends.
- Optimize bids, investigate budgets, test creative assets, and plan and submit creative requests.
- Ensure consistency with brand safety and suitability standards.
- Identify and track key performance indicators (KPIs) and opportunities for growth using various tools.
- Monitor and present emerging practices in the ever-evolving world of digital media.
- Closely monitor and continuously optimize campaigns to align with performance objectives.
Requirements and Qualifications
Essential Qualifications:
- Bachelor's degree in Marketing, Advertising, or a related field.
- 1+ year of experience in digital advertising or a related field.
- Proficiency in Microsoft Office, including Excel, PowerPoint, and Google Suite/Google Slides.
- Working knowledge of Google Analytics (GA4), Google Ads, Google Merchant Center, and Google Tag Manager.
Preferred Qualifications:
- Experience with digital advertising platforms, including paid social, paid search, and shopping.
- Knowledge of digital marketing trends and best practices.
- Certification in digital marketing or a related field (e.g., Google Ads, Facebook Blueprint).
Skills and Competencies
To succeed in this role, you should possess:
- Strong analytical and problem-solving skills.
- Excellent communication and collaboration skills.
- Ability to work in a fast-paced environment and prioritize multiple tasks.
- Strong attention to detail and organizational skills.
- Creativity and a willingness to learn and adapt to new technologies and trends.
Career Growth Opportunities and Learning Benefits
At Hobby Lobby, we're committed to providing our employees with opportunities for growth and development. As a Digital Advertising Coordinator, you will have access to:
- Training and development programs to enhance your skills and knowledge.
- Opportunities for career advancement and professional growth.
- A dynamic and supportive work environment that encourages creativity and innovation.
Work Environment and Company Culture
Our work environment is designed to be engaging, challenging, and rewarding. We offer:
- A collaborative and dynamic work environment.
- Flexible work arrangements, including remote work options.
- A comprehensive benefits package, including medical, dental, and vision coverage.
- A 401(k) program with company match.
- Paid time off and holidays.
- Employee discounts and perks.
Compensation and Benefits
We offer a competitive salary range of $25-$35 per hour, depending on experience. Our comprehensive benefits package includes:
- Medical, dental, and vision coverage.
- 401(k) program with company match.
- Paid time off and holidays.
- Employee discounts and perks.
- Flexible spending account (FSA) and health savings account (HSA) options.
- Disability and life insurance.
How to Apply
If you're a motivated and detail-oriented individual with a passion for digital advertising, we encourage you to apply for this exciting opportunity. Please submit your application, including your resume and cover letter, to [insert contact information]. We look forward to hearing from talented candidates like you!
Don't miss this opportunity to join our team and take your career to the next level! Apply today!
Apply Now