Position Overview
The Retail Project Manager supports the execution of retail and omnichannel initiatives across major home improvement retailers. This role manages cross-functional projects related to product launches, merchandising displays, online content, and promotional activations — ensuring consistent brand execution in-store and online. The position bridges operations, marketing, and account management to deliver seamless customer experiences that drive sales and strengthen retail partnerships.
Key Responsibilities
Retail & Omnichannel Project Management
• Lead end-to-end planning and execution of new product launches, display programs, and promotions across both physical stores and online platforms.
• Develop and manage project timelines, deliverables, and budgets to ensure flawless execution and retailer compliance.
• Coordinate internal teams (marketing, design, operations, supply chain, eCommerce, and sales) to meet all retailer deadlines.
• Oversee packaging transitions, planogram updates, and resets in collaboration with category and sales teams.
Omnichannel Execution
• Align in-store merchandising, signage, and POP with corresponding digital content to ensure cohesive storytelling and consistent pricing across channels.
• Manage setup and maintenance of online product pages, A+ content, imagery, videos, and enhanced content for retail websites.
• Track product availability, online assortments, and promotional synchronization between store and eCommerce listings.
• Collaborate with digital marketing teams to optimize digital shelf visibility, keyword performance, and content compliance with retailer portals.
• Support omnichannel readiness for new launches, ensuring accurate data syndication and cross-channel messaging alignment.
Retailer Coordination
• Serve as the operational point of contact for retail partners on timelines, compliance, and execution.
• Ensure all assets, packaging, and display elements meet retailer-specific standards and approval requirements.
• Collaborate with account teams to deliver business reviews, promotional calendars, and post-launch analysis.
• Manage fixture production, logistics, and in-store installation schedules with vendors and field teams.
Performance Tracking & Reporting
• Create project dashboards summarizing progress, timelines, and KPIs across both store and digital channels.
• Analyze performance metrics such as sell-through, traffic lift, conversion, and attachment rates.
• Present key insights and recommendations to leadership and account teams for continuous improvement.
Qualifications
• Bachelor’s degree in Business, Marketing, or related field.
• 5+ years of experience in retail project management, channel marketing, or sales operations within a home improvement or CPG manufacturer.
• Direct experience supporting national retailers such as Lowe’s, The Home Depot, or Menards.
• Understanding of retail merchandising, planogram management, and digital content optimization.
• Proficiency with project management and analytics tools (e.g., Smartsheet, Excel, Power BI, Salsify, retailer portals).
• Exceptional organizational, communication, and cross-functional collaboration skills.
• PMP certification or equivalent project management training preferred.
Key Competencies
• Strong understanding of home improvement retail dynamics and consumer decision journeys.
• Ability to translate brand strategy into executable retail and online programs.
• Detail-oriented with exceptional follow-through and problem-solving skills.
• Skilled in balancing multiple priorities and managing retailer expectations.
• Data-driven with an understanding of key retail and digital metrics.
• Collaborative leader who thrives in a fast-paced, matrixed environment.
Job Type: Full-time
Benefits:
• 401(k)
• 401(k) matching
• Dental insurance
• Health insurance
• Paid time off
• Vision insurance
Application Question(s):
• Do you currently reside in the Atlanta area?
Experience:
• Retail Project Management: 5 years (Required)
Work Location: Remote
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