Note: The job is a remote job and is open to candidates in USA. Neon Growth is a performance advertising company focused on mobile apps, and they are seeking a Junior Ad Creative Strategist. The role involves generating ad concepts, analyzing performance data, and collaborating with a senior Creative Director to produce impactful advertising content.
Responsibilities
- Produce a high weekly volume of app ad concepts (hooks, angles, scripts)
- Write UGC-style scripts for short-form video ads (Meta, TikTok, Snap)
- Generate variations intentionally based on performance data (not random rewrites)
- Study top-performing app ads and competitors daily
- Identify repeatable creative patterns (hooks, pacing, framing)
- Maintain swipe files and structured references
- Review creative performance data and summarize learnings clearly
- Identify which hooks, angles, and formats are working - and why
- Turn performance data into next-week creative recommendations
- Submit work for review to the Creative Director
- Iterate quickly based on direct feedback
- Improve quality and speed over time
Skills
- 0-3 years experience in performance ads, marketing, or content
- Strong interest in mobile apps, short-form video, and paid social
- Comfortable writing concise, punchy copy
- Analytical enough to explain why something worked
- Organized and reliable under weekly deadlines
- High personal output & accountability
- Strong innate curiosity (especially about ads)
- Improvement mindset (learn > optimize > level up)
- Comfort with critique, self-correction and iteration
- Ability to learn fast and operate fast
- Bias toward fast progress & launching ideas over perfection
- Experience at an agency or high-growth app company is a plus, but not a requirement
Benefits
- Clear promotion path to Senior Creative Strategist
- Performance-based increases tied to output and growth
Company Overview
Neon Growth is an advertising agency that offers artificial intelligence, media strategy, and conversion optimization services. It was founded in 2020, and is headquartered in New York, New York, USA, with a workforce of 11-50 employees. Its website is https://www.neongrowth.com.
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