We are seeking a dedicated Pay Per Lead Specialist to join our lead generation team on a contract basis. The ideal candidate will be responsible for the backend operations of acquiring quality leads for our clients. Your expertise will help streamline our lead generation processes and increase our overall efficiency. If you have experience in lead acquisition and a results-driven mindset, we would love to hear from you. Join us to make a significant impact in our lead generation efforts!
Role Overview
Synoptic Media is a lead generation company focused exclusively on selling qualified leads to professional service businesses (financial planners, lawyers, etc.).
We are looking for a results-driven Pay-Per-Lead specialist who can:
Build, launch, and optimise lead generation campaigns
Deliver consistent, high-quality leads
Work under clear performance expectations and quality controls
This role is execution-heavy. Strategy is secondary to performance.
Responsibilities
Launch and manage lead generation campaigns (Meta, Google, or both)
Build simple, compliant lead funnels (ads → landing page → form)
Optimise for lead quality, not just volume
Track CPL, lead validity, and conversion quality
Adjust targeting, creatives, and offers based on real data
Deliver leads in an agreed format and timeframe
Communicate clearly on performance, issues, and improvements
What This Role Is (and Is Not)
✅ Performance-based, repeat work if you deliver
✅ Clear expectations and measurable KPIs
❌ Not a “passive” role
❌ Not a theory or consulting role
❌ Not for beginners or course-only learners
Required Experience (Non-Negotiable)
Proven experience running pay-per-lead campaigns
Demonstrable past results (screenshots, metrics, or case studies)
Experience with service-based lead generation (law, finance, trades, healthcare)
Understanding of lead quality validation (duplicates, fake data, intent)
Tools & Skills
Meta Ads Manager and/or Google Ads
Funnel tools (basic landing pages, forms, integrations)
CRM or lead delivery systems (even simple spreadsheets + webhooks)
Strong optimisation and troubleshooting mindset
Paid per project / per client
Bonuses or increased work volume based on performance
Long-term collaboration possible only if results are consistent
Apply Now
Apply Now