Opening Hook: You build AI systems. You run growth engines. And you have a horse in your life. Most companies don't care about that last part. We require it.
Body:
The Opportunity: Build the AI-Powered Growth Engine for Equestrian E-Commerce
Schneiders Saddlery (75-year heritage brand, $12B equestrian market) is hiring a Growth Manager who's a genuine AI BUILDER -- not a prompt tourist -- who also happens to understand horses.
We're not looking for someone who "uses ChatGPT daily." We want someone who:
• Has BUILT production AI systems, automations, or custom applications
• Deploys agentic AI for real business outcomes (monitoring, segmentation, optimization)
• Practices "vibe coding" daily -- using Claude/ChatGPT to build things, not just ask questions
• Creates Zapier/Make/n8n workflows with AI integration that actually run in production
• Has built custom dashboards, data pipelines, or prototyped with AI-assisted code
• Views AI as infrastructure, not a toy
Why We Also Require Equestrian Background:
Because the best AI system in the world can't tell you why a 200g fill blanket matters in November but a 100g is better for a clipped horse in a heated barn. Because knowing our community means knowing what to BUILD, not just how to build it.
You're an active or former rider, a horse owner, or a deep enthusiast. Any discipline. The point is: you understand the customer because you ARE the customer.
What You'll Build (AI-Powered Full-Stack Growth):
1. Paid Acquisition Intelligence
• AI-assisted creative generation and rapid testing (50+ variants/month)
• Automated bid optimization and budget allocation systems
• Agentic competitor monitoring (pricing, promotions, new products)
• Dynamic audience segmentation based on behavioral signals
2. Platform Optimization (Shopify)
• Rapid landing page prototyping via AI-assisted code (hours, not weeks)
• Systematic A/B testing (2-4 tests always running)
• AI-powered personalization and product recommendations
• Automated UX analysis from session recordings and heatmaps
3. Analytics & Attribution Systems
• Custom dashboards and automated reporting pipelines
• SQL queries for cohort analysis and LTV prediction
• Multi-touch attribution models
• AI-assisted anomaly detection and alerting
4. Marketing Automation Architecture
• Agentic systems for monitoring, segmentation, and optimization
• Workflows that eliminate 20-30 manual hours/month
• Integration layer connecting Shopify, Klaviyo, GA4, ad platforms
• Prompt libraries and AI templates for scaling content output
5. Equestrian-Informed Strategy
• Content that speaks authentically to riders (because you are one)
• Seasonal campaigns timed to actual equestrian buying patterns
• Influencer partnerships with real riders, not generic influencers
• Product page optimization based on how horse people actually shop
Technical Requirements:
Must-Have:
• Active/former equestrian (rider, horse owner, or deep enthusiast)
• 5-7 years growth marketing / DTC e-commerce
• Portfolio of AI systems/tools you've BUILT (production, not experiments)
• Shopify platform (hands-on implementation)
• GA4 + SQL (analytics fluency)
• Automation platforms (Zapier, Make, n8n, or similar) with AI integration
• "Vibe coding" as daily practice
Strong Preference:
• Python basics for analytics/automation
• Experience with LangChain, CrewAI, AutoGen, or agent frameworks
• API integrations and webhook architectures
• Deployed agentic AI in production environments
• Built custom apps or tools from scratch using AI assistance
Our Leadership Principles:
• Systematize Everything: Automate standard work. Build systems that run without you. If you're doing it twice, build it once.
• Actions Unlock Answers: Move before you're ready. Ship imperfect. Learn from production, not from planning.
Our Core Values:
• We Own the Outcome (no excuses, your metrics are yours)
• We're In It With You (community-first, empathy-driven)
• We Keep Growing (learners, always)
• We're Built to Last (generations, not quarters)
What You Get:
• $132K-182K total comp ($110K-140K base + 20-30% bonus)
• AI tool budget + autonomy to implement anything
• Six-figure ad budget with decision authority
• Direct collaboration with tech team on custom development
• A role where BOTH your AI skills AND your horse life matter
• Clear path: Manager -> Director -> VP
• Family-owned = fast decisions, real autonomy, no approval committees
Year 1 Impact:
• 10K-20K new customers (30-50% YoY growth)
• $2M-4M incremental revenue
• 50-100 basis point CVR improvement
• Marketing output scales via AI (not headcount)
• 20-30 hours/month manual work eliminated via systems you build
• 2-3 new channels launched profitably
To Apply:
Resume + cover letter + AI portfolio demonstrating:
• AI systems/tools/automations you've BUILT (with architecture details)
• Your equestrian background and how it informs your marketing thinking
• Growth marketing wins with real numbers
• Examples of "vibe coding" or technical builds
Timeline: Spring 2026 start | Offers February/March
Location: Chagrin Falls, OH (remote/hybrid available)
Schneiders Saddlery | www.sstack.com Automate Everything. Develop Everyone. We Define Who We Become.
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