We are seeking a dynamic Gen Z Newsletter & Growth Manager to join our team at Beehiiv. This role involves managing and growing our newsletter audience for a teen podcast, focusing on engaging content and innovative growth strategies. The ideal candidate will have experience in newsletter creation and audience growth, particularly within the Gen Z demographic.
About Us
We run a fast-growing teen/family podcast + YouTube show built around real talk, drama, friendship, and high-energy storytelling.
We’re launching our “Backstage” email experience on Beehiiv and want it to become a top-tier teen newsletter fans obsess over.
We’re looking for a Newsletter & Audience Growth Manager who lives online, understands Gen Z culture, and wants to own this as their baby long-term.
Your Mission
Turn our Beehiiv newsletter into the official Backstage of the show with a new drop every week that:
Ties directly into that week’s podcast theme
Feels fun, juicy, and worth opening
Builds a real relationship with our teen audience
You are responsible for making this newsletter something fans talk about, screenshot, and share.
What You’ll Do
Plan & send 1+ Beehiiv email per week tied to each new podcast episode:
Recaps, behind-the-scenes tea, polls, confessions, bonus questions, etc.
Write Gen Z–friendly subject lines that feel like:
Group chat drama
“You HAVE to see this” hooks
Create simple, scrollable email content teens actually read:
3–5 sections max, lots of white space, fun copy, clear CTAs
Build & help design lead magnets:
Quizzes (“Which character are you?”, “What’s your drama superpower?”)
Backstage sign-up perks (early access, secret clips, vote on topics)
Own Beehiiv setup & management:
Landing pages & opt-in forms
Basic segmentation
Welcome sequence / onboarding for new Backstage members
Track performance:
List growth, open rate, click rate
What topics/styles hit best
Bring new growth ideas:
Referral program, fun rewards, challenges, collabs, etc.
Apply Now
Apply Now