• *Fractional CMO — B2B SaaS, Pre-Revenue, Microsoft Ecosystem**
I'm the solo founder of IdeaLift, a decision intelligence platform built on Azure infra. We just hit Microsoft Co-sell Ready status. The product is validated through expert reviews from senior PMs, CPOs, and product leaders. The consistent feedback: the product is strong, the messaging needs tightening.
I don't need discovery. I don't need someone to learn my product for two weeks on my dime. I need someone who can read reviewer reports, spend a call or two with me, and start executing by week two.
• *What's already done:**
- Two ICPs defined and validated (PM/IC champion + VP Product/Engineering buyer)
- Core positioning locked around "Decision Decay" — the cost of losing product decisions in chat
- Five paid reviewer reports with synthesized action items
- Product video in the works
- Microsoft Co-sell Ready with ISV manager relationship active
- AppSumo distribution partnership discussion for possible Beta
- Pricing restructured across three public tiers plus enterprise
- Landing page changes prioritized and in progress
- LinkedIn content calendar built
- Reddit and Discord community strategy mapped
• *What I need:**
- Refine and sharpen messaging based on existing reviewer feedback
- Landing page copy that converts (not a strategy deck)
- Funnel strategy from awareness to qualified demo/trial
- Hero video creative direction (script exists, need strategic sharpening)
- Content strategy execution guidance across LinkedIn, Reddit, and SEO
- Lighthouse customer acquisition strategy for first 10 paying customers
- Channel prioritization — where to spend limited time for maximum pipeline
• *What this is not:**
- This is not a strategy-only engagement. I need someone who produces deliverables, not frameworks.
- This is not a two-month discovery phase. Week one is onboarding. Week two is output.
- This is not a full-time role. 10-15 hours/week. Async-first with one weekly sync.
• *Ideal candidate:**
- Has launched a B2B SaaS product from pre-revenue to $1M+ ARR
- Understands the Microsoft partner ecosystem (bonus, not required)
- Can write copy that ships, not just strategy that sits in a Google Doc
- Comfortable working with a technical founder who moves fast
- Has opinions and isn't afraid to push back
• *Budget:** $75-150/hr depending on experience. Open to weekly retainer structure. Looking for an initial 4-week engagement with option to extend.
• *To apply:** Don't send me a generic proposal. Tell me one thing you'd change about the IdeaLift landing page after spending 5 minutes on idealift.app. That tells me more than your resume.
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