Introduction to arenaflex
arenaflex is a dynamic and innovative organization that operates in a fast-paced environment, driven by a passion for building brands and exceeding expectations. As a leader in the industry, arenaflex is committed to fostering an entrepreneurial culture that encourages teamwork, creativity, and growth. With a strong foundation and resources, arenaflex is poised to become a game-changer in the world of sports and active hydration. Our team consists of dedicated professionals who share a common goal of achieving excellence and making a lasting impact in the market.
Job Overview
arenaflex is seeking a highly experienced and results-driven Director, Customer Sales - East Region, to join our team. As a key leader within our organization, you will be responsible for leading the arenaflex business in collaboration with regional sales and bottler teams to deliver exceptional business results across the assigned territory. Your expertise and strategic vision will be instrumental in driving annual division and bottler planning processes, negotiating annual agreements, and ensuring alignment and execution to achieve aggressive business targets at the key account level.
Key Responsibilities
- Strategic leader responsible for the oversight of the key account relationship and bottler network in the East territory on behalf of arenaflex.
- Drive processes and execution of annual plans across assigned customers and bottlers, delivering key business and financial metrics, including topline results (Revenue, volume, Share) and key financial metrics (trade spend and T&E budgets).
- Partner with Senior Management and cross-functional team members to build Annual Plans that achieve both short-term and long-term business objectives.
- Lead bottler and division plans, ensuring an optimized partnership agreement is in place that supports overall organizational priorities.
- Collaborative leader of our bottler teams, responsible for the development and implementation of division customer selling stories, providing key insights to deliver all key execution metrics (Assortment, Shelving, Pricing, Merchandising, and Innovation).
- Oversee ongoing account updates and performance reporting against key metrics, problem-solving plan gaps, and bringing forward recommendations to deliver on required business objectives.
- Utilize strong data and insights knowledge and skills to assist in storytelling-type selling.
System Leadership
- Participate in all system routines as needed to provide customer updates, including annual plan targets and elements, and ongoing customer performance updates and action plans to deliver annual plans.
- Work closely with arenaflex sales teams to maximize mutual goals, results, and execution.
- Build and leverage relationships with both arenaflex teams and bottlers to ensure alignment and focus on delivering key customer objectives.
Cross-Functional Communication and Collaboration
- Provide ongoing updates on customer plan results and opportunities to arenaflex management.
- Participate in key cross-functional routines to provide ongoing plan updates and ensure flawless execution of customer programs and initiatives.
- Provide customer input to annual plans, including all Marketing, Commercial, and Innovation plans.
Organizational Development
- Fully leverage all cross-functional resources to deliver best-in-class capabilities to customers, including selling stories, consumer and customer marketing, and insights, and revenue growth management plans.
- Manage to annual T&E budget for the department, ensuring alignment with internal financial objectives.
Requirements and Qualifications
To be successful in this role, you will need to possess a combination of education, experience, and skills that align with the following requirements:
- Bachelor's Degree or relevant experience required.
- 8 years of direct sales experience in the CPG industry, with a track record of successfully selling into multiple national and regional channel customers required.
- Eastern US location in the key account market required.
- Recent key account experience preferred.
- DSD beverage background preferred.
- Must be self-motivated and highly organized, with a strong desire to produce results and an entrepreneurial spirit to succeed.
- Must be able to quickly assess the needs of the business, develop an action plan, and manage the required change.
- Must have a passion for building brands, new products, and long-term growth.
- Must have a verifiable list of current contacts with appropriate buyers and divisional managers.
- Solid computer skills in Outlook, PowerPoint, Excel, and Word, with a strong understanding and analytical skills in understanding Nielsen/IRI syndicated data.
Skills and Competencies
The ideal candidate will possess a unique blend of skills and competencies, including:
- Direct Selling: Proven ability to sell into multiple national and regional channel customers.
- Results-Oriented: Strong focus on delivering exceptional business results and achieving aggressive targets.
- Consumer Trends: Up-to-date knowledge of consumer trends and preferences in the CPG industry.
- Key Performance Indicators (KPI): Ability to understand and analyze key performance indicators to drive business decisions.
- Business Results: Proven track record of delivering exceptional business results and achieving targets.
- Consumer Segmentation: Ability to understand and analyze consumer segmentation data to drive business decisions.
- Competitor Analysis: Ability to analyze competitor data and develop strategies to stay ahead of the competition.
- Data Insights: Strong analytical skills, with the ability to interpret and apply data insights to drive business decisions.
- Entrepreneurship: Strong entrepreneurial spirit, with the ability to think creatively and develop innovative solutions.
- Sales: Proven ability to sell into multiple national and regional channel customers.
- Customer Sales: Ability to build and maintain strong relationships with key customers and stakeholders.
Career Growth Opportunities and Learning Benefits
At arenaflex, we are committed to providing our employees with opportunities for growth and development. As a Director, Customer Sales - East Region, you will have access to a range of training and development programs, including:
- Leadership development programs to help you build your skills and expertise.
- Industry conferences and seminars to stay up-to-date with the latest trends and developments.
- Cross-functional training to help you develop a deeper understanding of the business and its operations.
- Mentorship programs to provide guidance and support as you navigate your career.
Work Environment and Company Culture
At arenaflex, we pride ourselves on our dynamic and innovative work environment. Our company culture is built on a foundation of teamwork, creativity, and entrepreneurship, and we are committed to fostering an environment that encourages collaboration, innovation, and growth. As a member of our team, you will have the opportunity to work with a talented and dedicated group of professionals who share a common goal of achieving excellence and making a lasting impact in the market.
Compensation, Perks, and Benefits
arenaflex offers a competitive compensation package, including a salary, bonus, and benefits. We also provide a range of perks and benefits, including:
- Comprehensive health and wellness program.
- Retirement savings plan.
- Paid time off and holidays.
- Professional development opportunities.
- Access to the latest technology and tools.
Conclusion
If you are a motivated and results-driven professional with a passion for building brands and exceeding expectations, we encourage you to apply for the Director, Customer Sales - East Region role at arenaflex. This is a unique opportunity to join a dynamic and innovative organization and make a lasting impact in the market. With a competitive compensation package, opportunities for growth and development, and a collaborative and supportive work environment, arenaflex is the ideal place to build your career and achieve your goals. Apply today and take the first step towards an exciting and rewarding career with arenaflex!
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