Job Description:
• Lead Strategic B2B Engagements — Design and implement data-driven marketing strategies that span the entire buyer journey—from awareness to advocacy—leveraging Adobe’s AEP stack.
• Bridge Strategy and Technology — Translate marketing goals into actionable use cases that connect AEP capabilities (AJO, RTCDP) to pipeline growth, customer retention, and ROI.
• Consultative Partnering — Serve as a trusted advisor to enterprise clients, facilitating workshops, defining business requirements, and aligning marketing activation with measurable outcomes.
• Customer Journey Design — Develop segmentation frameworks, orchestration plans, and personalization strategies rooted in data insights and behavioral triggers.
• Operational Maturity & Roadmapping — Create and implement strategic roadmaps that enhance digital-marketing operations, data governance, and omnichannel activation.
• Drive Measurable Outcomes — Ensure every engagement ties back to business value—improving conversion, engagement, retention, and overall marketing performance.
Requirements:
• 7+ years of experience in B2B marketing, marketing strategy, or marketing-technology consulting.
• Demonstrated expertise with Adobe Experience Platform (AEP), ideally AJO and RTCDP.
• Proven success designing and executing data-driven customer engagement programs across the full buyer journey.
• Strong ability to translate complex business goals into measurable marketing use cases.
• Excellent presentation, communication, and facilitation skills—able to influence senior stakeholders and drive consensus.
• Background in MarTech ecosystems (Adobe Experience Cloud, Marketo, Salesforce, etc.) strongly preferred.
• Passion for connecting technology, creativity, and business impact.
Benefits:
• medical, dental and vision insurance
• life insurance
• disability
• paid time off
• 401(k)
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